Get Involved

The International Year of the Nurse and Midwife presents a unique year-long opportunity to celebrate our nurses and midwives in Scotland. We have created this toolkit to provide resources and ideas to help support your local activity. Here are some ideas how you can get involved:

  • Create events and opportunities to thank and highlight the contribution of nurses and midwives – these could be staff or public events, recognition awards or certificates in appreciation of their contribution to the community.
  • Get active on social media – there are a whole host of resources in this toolkit that can be used to support social media activity on the Year of the Nurse and Midwife. Activity is encouraged throughout the year, but will be ramped up during the four-week run-up to 12 May.
  • Use the agreed Scottish hashtags #ScotNurses2020 and #ScotMidwives2020 across all social media. Check out @NHSScotland Twitter moments for a real time activity.
  • Generate people stories – if you have an interesting case study, use it to create articles, blogs or editorial, share photo and video testimonials through social media and other channels.
  • Use existing opportunities – consider how you can use existing opportunities such as local events, conferences, interviews or speeches to promote the Year of the Nurse and Midwife.
  • Display the campaign posters – use the posters and pop-up banners provided in the toolkit to raise awareness of the campaign in relevant areas
  • Help Scotland celebrate the International Year of the Nurse & Midwife by adding a #Twibbon to your social media profile pictures. You can find this on Twibbon.